Connect with us

Don't Miss

Global Coin Report Image Protect Token Sale Review



Image Protect

Founded in 2015, Image Protect has grown to over 450,000 members in only three short years. Their innovative IPShare™ technology offers a unique way for photographers to monetize and protect their work online. Their token sale is currently taking place, ending in July this year. 


With more than one trillion images on the Internet today and growing, it has become increasingly difficult to monetize and protect an image. Most photographers don’t know who’s using their content online.

Image Protect searches for each image and replaces them with their embeddable version, which is then monetized through in-image advertisements and made completely shareable across the Internet. Revenue is shared with the image creator as well as the website publisher.

In the end, Image Protect has created a new way for online images to be monetized and shared for years to come.

How does it work?

Step 1: Global image monitoring

Using pattern recognition and machine learning, Image Protect crawls the internet to find user’s images. The software gathers all the information about the image’s usage and marks it as licensed or unauthorized.

Step 2: IPShare™ replacement technology

All images can be replaced with an interactive image format (IPShare™) that allows Image Protect to add in-image advertisements to each image, as well as track all shares across the Internet.

Step 3: Post usage licensing

When an image has been unlawfully used, a post usage license is created. This gives the website owner an opportunity to properly license the photo.

Step 4: Simplified copyright registration

Image Protect has simplified the process for registering images with the US Copyright Office. A study by the Professional Photographers Association finds only 4% of professional photographers register their copyrights. By automatically registering copyright for users increases the number of overall protected images online.

Step 5: Image analytics

By using IPShare™, users are able to track their images across the internet, giving them data on impressions, shares, click-throughs and geographical locations. This allows photographers to finally understand how their images are being used across the Internet.

What are the main problems this solves?

Problem one: Predatory stock photography distributors keep over 85% of gross revenue per image, leaving just 15% for the photographer.

Solution: By creating a new marketplace for digital images, they will use smart contracts to license photos, saving costs and increasing profits for users.

Problem two: Most infringements cannot be monetized and the images must be removed. Google, alone, receives 75 million DMCA takedown notices per month.

Solution: Instead of the standard takedown notice, IPShare allows the website publisher to replace the content with the embeddable format that allows for in-image advertising.

Problem three: It is difficult to know if an image has been used before and which rights have been applied to it.

Solution: A public blockchain allows for the entire history of an image’s use to be tracked. Users can also see how their images have been used across the Internet. 

The Roadmap:

Caption: Image Protect’s roadmap from February 2015 to March 2019

What is the market potential?

The photography industry was worth $78 billion in 2015 but Image Protect is looking for a bigger fish to fry. By monetizing user’s images through IPShare, it creates advertising revenue. Global digital advertising spending reached $209 billion in 2017. Tapping into this market gives users an extra stream of revenue as token owners receive 10% of revenue generated from advertising and infringement settlements.

Why do they use blockchain technology?

  • To give users a transparency into licensing/usage history.
  • So users can track the distribution of their images online.
  • To license images for temporary use with legal backing.
  • To store evidence for Copyright infringement cases.

What is the competition?

Photochain uses smart contracts so that users can sell their images directly to customers without using the main stock photography providers. This avoids the higher fees, giving the user 95% of the revenue. However, they do not go beyond the initial sale and do not prevent the images from being unlawfully used.

Kodakcoin, which has its roots in the photography industry, also provides a similar model to Photochain and also registers users’ images for copyright but does not offer the extended image protection that Image Protect does. 

Token sale details:

The Team:

Their key talent lies in Co-Founder Matthew Goldman who was Vice President of Snapwire, a platform where talented mobile photographers shoot custom images for people around the world. He was also Senior Director at Corbis, a creative resource for advertising, marketing, and media professionals and worked at Jupiter Images (Getty Images).

On their Advisory board, they have Ben Arnon who was an ICO investor in ICON, Wanchain, and AION. He is also an angel investor and one of his investments was acquired by Walmart for $310 million in 2017.


There are a lot of blockchain-based companies operating in this niche, most of which offer more to users than traditional stock photography providers. However, in most instances, the buck stops once the image has been placed online, leaving it to be shared across the Internet unlawfully.

Image Protect provides an extra service by acting on their users’ behalf and stopping their images from being used without permission. Furthermore, by using their IPShare™ technology, photographers might actually have a chance to earn revenue from their images again, which positions Image Protect to becoming the de facto coin in this space.

Disclaimer: This article should not be taken as, and is not intended to provide, investment advice. Global Coin Report and/or its affiliates, employees, writers, and subcontractors are cryptocurrency investors and from time to time may or may not have holdings in some of the coins or tokens they cover. Please conduct your own thorough research before investing in any cryptocurrency and read our full disclaimer.

Image courtesy of Michael Mandiberg via Flickr

Don't Miss

Crypto Venture UpStake is Redefining the Industry with a Proof-of-Burn Stable Coin




UpStake, an exciting cryptocurrency project officially launched last year, is all set to take the global crypto community by storm. Unlike hundreds of crypto ventures that fail to make any impression, UpStake is dedicated to delivering a stable digital currency that will pave the way for mass adoption around the world.

London, UK – Jan 16, 2019

London-based crypto startup UpStake is well on its way to revolutionising the global cryptocurrency industry by eliminating many of the limitations that have stifled growth for years. Launched in 2018, this promising initiative is focused on ensuring mass adoption of cryptocurrency by providing a usable, stable form of digital currency to the crypto and blockchain communities across the globe.

This proposed blockchain ecosystem is built around UpStake tokens (UPS), the platform’s proprietary token. UpStake asserts that these tokens have been designed to increase in value over time, and set the stage to build great products and services which result in better user experiences.

In order to ensure continuous increase in value of UPS over time, UpStake has built a Proof-of-Burn model that burns a certain percentage of tokens sold through their exchange.  This model helps create the value that contributes to the ever-growing price point of the token. It not only enables the token price to…

Continue Reading

Don't Miss

How Online Casinos Can Adapt to the Growth of Cryptocurrency



online casinos

The growth of cryptocurrency is difficult to ignore and industries are having to adapt in order to facilitate all of the people who want to buy goods and services with crypto coins. Multiple coins are on the rise, helping cryptocurrency’s star rise. Bitcoin’s price is back above $4,000 and it is joined by other coins like Ethereum, which makes use of the Ether blockchain.

But accepting cryptocurrency – or appealing to crypto users – isn’t as easy as just tailoring your marketing strategy. Other steps need to be taken and we’ve detailed a handful of these below.

Increased Safety and Security Measures

Online casinos are already very good at ensuring that customers and their data (including personal information and payment details) are kept secure. Some of the existing online safety measures employed by online casinos include HTTPS and SSL, which means that any information passed between you and the online casino will be encrypted and difficult for malicious agents to gain access to. Leading casinos are also certified by…

Continue Reading


Lite.IM Dethrones Facebook After Integrating Crypto Wallet With Popular Messaging Platforms




With the crypto markets in turmoil, especially after news about a potential hack at Cryptopia, traders and investors need to turn their attention away from day trading.  Instead, crypto traders really need to think long-term and identify projects that are sure to win in the long-term.  In particular, one crypto company is making major headlines after winning an all-important technology battle against the mighty Facebook.  That company is Zulu Republic (ZTX).

Zulu Republic Develops Lite.IM

Zulu Republic is an ecosystem of blockchain tools and platforms, designed as a place where people, businesses, and organizations can thrive on their own terms.  And indeed, Zulu Republic has hit a grand slam with their development of Lite.IM.

Lite.IM is a crypto wallet that has been integrated with several of the most popular messaging platforms such as Facebook Messenger and Telegram.  In addition, users in the U.S. and Canada can also exchange and manage crypto balances through SMS.  Although not all cryptocurrencies are available, the team has selected four of the most popular currencies which include Litecoin (LTC), Ethereum (ETH), Bitcoin (BTC), and the native currency of Zulu Republic (ZTX).

Telegram and Facebook Messenger are extremely popular platforms.  But, potentially even more exciting news, is that the Lite.IM team plan to announce WhatsApp integration in the next 1-2 weeks.  There is a reason why Facebook acquired WhatsApp in 2014, for…

Continue Reading