This week, Facebook reported that it was set to ban cryptocurrency advertisements. The move reportedly comes as a response to the large number of so-called scam-coins and malicious ICOs being promoted through the platform. While there is no doubt plenty of the sort of activity that Facebook doesn’t want to allow happening through its platform, the move seems a little over-reactive.
Anyway, in the wake of the development, we thought we’d take the opportunity to pick out our two favorite social coins on the market.
So, here goes.
First up, Steem (STEEM).
This one is one that many reading will likely already be familiar with but, for those that aren’t, STEEM is the coin that underpins the Steemit ecosystem. Steemit is a social media platform/network through which users can create and share content (usually rooted in the cryptocurrency space, but that’s more through industry and user interest bias than it is anything to do with the platform’s policy or anything) and other users can reward the content creators using cryptocurrency.
Steemit has expanded it one of the most popular social networks in the space over the last twelve months and it’s becoming the network of choice for people in all areas of crypto and the wider tech space but, in the wake of the wider industry decline that’s hit the markets over the last couple of weeks, STEEM tokens have failed to match the growth of the underlying platform.
And that’s the primary reason for STEEM’s addition to this list – the coin is down while the platform is booming, suggesting there’s a divergence play between price and fundamentals on offer as things stand.
Right now, STEEM trades for bang on $5.00 a piece, securing a ranking of number 25 by market cap (which sits at $1.23 billion at that price). The coin is down a little over 2% during the last twenty-four hours (which, in the grand scheme of things, isn’t that bad) and logged volume of more than $89 million since this time yesterday (which illustrates the fact that this one is being used on the platform, even though the market is down).
The next major target for STEEM, once things start to pick up again in the space, is early January highs in and around $7.28.
Next up, ReddCoin (RDD).
This one is sort of the opposite of STEEM in that it’s a coin designed for utility as a value transaction token on social media platforms but it’s not limited to just one – it’s set up to cover pretty much any type of platform or network that could benefit from peer to peer value transfer.
The coin has a great staking mechanism which incentivizes holding and, while it’s not yet as widespread as something like STEEM, it’s got the potential to be much larger if and when it takes a hold of the market it’s going after.
Right now, RDD goes for just $0.008 a piece, way down on the $0.026 per coin that RDD was trading at during the early January market highs.
In this regard, there’s probably more of a near-term upside potential on the coin as compares to STEEM (market cap sits at $257 million using current metrics, down from $765 million on January 7) but, given the current growth of Steemit as a platform, there’s considerably more risk tied into a ReddCoin position right now.
We will be updating our subscribers as soon as we know more. For the latest on STEEM and RDD, sign up below!
Disclaimer: This article should not be taken as, and is not intended to provide, investment advice. Global Coin Report and/or its affiliates, employees, writers, and subcontractors are cryptocurrency investors and from time to time may or may not have holdings in some of the coins or tokens they cover. Please conduct your own thorough research before investing in any cryptocurrency.
Image courtesy of Jason Howie via Flickr
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