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Mithril (MITH) Monetizes Social Media Influence

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Mithril

In the field of emerging technologies, it’s not unusual to see platforms that attempt to merge multiple industries. Social media, now firmly entrenched in the public mindset, is an easy fit for blockchain technology. Further, the organic nature of social media interactions is preferable for advertisers. As users grow more immune to advertising practices, the skill set of social media influencers is increasingly critical. Attention is a valuable commodity in the age of the Internet, and those that can command it come at a high premium.

New cryptocurrency Mithril (MITH) taps into that market by giving influencers a means to ‘mine’ their influence. Content creation, likes, views and time spent watching videos converts directly into MITH. Traditionally, an influencer’s revenue stream comes from advertisers that contact them directly. Now, with the Mithril system, their influence alone can earn them money. Mithril can then be converted directly against ETH or used within an internal marketplace. This form of ‘social mining’ replaces the Proof of Work or Proof of Stake algorithm that most currencies use.

The Mithril Integration Protocol

While blockchain based social media platforms are not a new concept, they require the construction of an entirely new network. The process of building a social media network from the ground up is long, arduous and particularly difficult in the face of non-blockchain competition. The Mithril team realize this and sidestep it entirely. Their Mithril Integration Protocol allows MITH mining on any included social media platform. As a result, Mithril does not need to create their own platform – they can leverage existing sites for their own purposes.

In addition, it allows social media influencers to use their pre-existing follower network to mine Mithril. This is a huge draw to the platform, requiring far less work than establishing a following on a new platform. It also allows Mithril to gain an immediate, large user base. In effect, influencers need only to start using the Mithril integration protocol to start making money off something that they are already doing. The less friction there is in integration, the larger the potential adoption.

The Lit Mobile App

Outside of social media integration, Mithril also released their own mobile content app – Lit. Lit is available on Android and iOS and allows content creators to share their stories in return for Mithril. Again, it is based on views and reach, ensuring that those who drive the largest audience receive the largest rewards. This direct form of monetization will attract many of the users that already see influencing as their main profession.

Steem pioneered the idea of a blockchain social media platform but suffers from some growing pains. Distribution is slow, and the platform plagued by users that have learned to game the system. Lit and Mithril could correct those problems, and the integration of outside networks should mitigate the gaming issues that Steem ran in to.

Market Performance

The beginning of 2018 saw a severe bear market. Many coins crashed to a fraction of their former price, and the market only started recovering now in the second quarter. Despite that, Mithril has seen persistent growth since their release in March, defying the bear market. One of the best performing coins of 2018, Mithril is early in their development cycle. Their app is in beta, and their integration protocol has yet to be released.

Although past performance is not indicative of future success, Mithril’s solid business plan and early release of a working product speak volumes about their ambition. Should the development team continue at this pace, the future of Mithril is bright, and they may live up to the mythical namesake they chose as a token name.

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Disclaimer: This article should not be taken as, and is not intended to provide, investment advice. Global Coin Report and/or its affiliates, employees, writers, and subcontractors are cryptocurrency investors and from time to time may or may not have holdings in some of the coins or tokens they cover. Please conduct your own thorough research before investing in any cryptocurrency and read our full disclaimer.

Image courtesy of Brantley Davidson via Flickr

Altcoins

My Crypto Heroes Announces Issuance of MCH Governance Token

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Tokyo, Japan, 24th November, 2020, // ChainWire //

My Crypto Heroes is happy to announce the issuance of MCH Coin as an incentive to players in the My Crypto Heroes ecosystem, aiming to allow them to craft a “User-oriented world”. The MCH coin is available on Uniswap with a newly created pool with ETH. 

My Crypto Heroes is a blockchain-based game for PC and Mobile. It allows users to collect historic heroes and raise them for battle in a Crypto World. Officially released on November 30th, 2018, MCH has recorded the most transactions and daily active users than any other blockchain game in the world.

What is MCH Coin?

MCH Coin is being issued as an ERC-20 Standard Governance Token. The issuance began on November 9th, 2020, with 50 million tokens issued.

Of the funds issued, 40% are allocated to a pay for on-going development and as rewards for advisors and early investors. 10% are allocated to marketing and the growth of the ecosystem, and 50% are allocated to the community. The Distribution Ratio of the MCH Coin is subject to change via a governance decision.

The MCH coin will be used as a voting right as part of the ecosystem’s governance, with 1 coin being 1 vote. It will also be used for in-game utilities and payments. Additional information can be found here:

https://medium.com/mycryptoheroes/new-ecosystem-with-mchcoin-en-a6a82494894f

During December 2020 the first governance…

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Altcoins

Rewards Platform StormX Offers 50% Crypto Cashback Bonus for Thanksgiving

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Singapore, Singapore, 23rd November, 2020, // ChainWire //

Blockchain-based rewards platform StormX has released a seasonal promotion for its award-winning Crypto Cash Back App. The promotion will allow app users to earn a 50% bonus on top of their cashback between Thanksgiving Day and Cyber Monday (November 26-30).

StormX has also introduced a brand-new staking service, allowing users to earn an additional 50% per year when they stake STMX tokens. The native ERC20 token of the StormX ecosystem, STMX has a total supply of 10 billion and is available to trade at many of the world’s top exchanges, including Binance and Bittrex.

“With Bitcoin’s price approaching its all-time high, interest in cryptocurrencies has renewed, though some people believe it’s now too expensive to buy in,” said StormX CEO and Co-Founder Simon Yu. “What we have done is create an easy way for such individuals to accumulate bitcoin, ethereum and other cryptocurrencies via everyday shopping.

“We’re also excited to provide users with the ability to earn greater rewards simply by staking their tokens.”

Since the StormX mobile app launched its Shop feature with over 700 stores in February 2020, some 400,000 unique users have been added to the rewards platform. StormX has also witnessed over 50% month-on-month growth for sales. The app is available for download on the App and Google Play Stores, and can be downloaded as a browser add-on from the Chrome Web…

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Altcoins

BITTREX GLOBAL CONFIRMS FREE TRADING AND LISTING FOR TOP DEFI TOKEN

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Valduz, Liechtenstein, 17th November, 2020, // ChainWire //

International cryptocurrency exchange promotes free trading and no gas fees for leading DeFi tokens

17th November 2020 — Bittrex Global GmbH. announced today 8 new DeFi tokens will be listed this week including:

  • UMA (UMA)
  • Aave (AAVE)
  • Balancer (BAL)
  • REN (REN & renBTC)
  • Kyber Network (KNC)
  • Band Protocol (BAND)
  • YF Link – (YFL)

Bittrex Global’s users can trade all of their DeFi  tokens with no trading or gas fees until 2021. The decision to enable free trading on Bittrex Global for DeFi tokens  follows on from the 1,000% growth of the DeFi asset class over the course of 2020.

The decision to enable free transactions will see more investors enter the Blockchain Act’s digital asset regulatory system, supervised by the Financial Market Authority in Liechtenstein (FMA) under the Due Diligence Act which requires traders to comply with the KYC/AML/CFT standards.

“The last year has seen huge growth in DeFi as an asset class and a number of significant milestones completed,” said Bittrex Global’s CEO Tom Albright. “As the asset class matures and more institutional and professional investors look at the fundamentals, we are likely to see increased demand and higher trading volumes for DeFi in 2021.

We’re really excited about what we’re seeing in the space and want to see these DeFi projects grow and help them build stronger platforms through increased adoption. Offering free trading fees…

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